TikTok Shop US Merchant Growth Whitepaper

As North America’s Black Friday shopping frenzy kicks off, TikTok Shop US has emerged as a goldmine for brands and sellers. Q3 2024 data reveals explosive growth: content commerce GMV surged 37% quarter-over-quarter,short videos-driven sales saw a 47% spike in active product listings, and daily paying users tripled year-over-year. This interest-based e-commerce frontier is unlocking […]
The social media metrics to track in 2024 (and why)13
LinkedIn is a leading social network for brands looking to gain authority, build their network and connect with potential customers. With 82% of B2B marketers achieving their greatest success on LinkedIn, it’s clear that LinkedIn is a preferred channel for B2B marketing. With so many brands competing for users’ attention, managing and growing a LinkedIn account takes […]